james rice t/a Gutsy

Peep show

Playful: Hidden

A cursor moving left and right to bring the website text in and out of focus Hovering over images of the event speakers showing a fuzzy stylised background An attendee pack containing the running order and other event paper cards

info

An identity system and website for Playful, a one-day creative conference held at Conway Hall in London. The theme was Hidden.

role

  • Identity
  • Interaction
  • Digital and print
  • Front-end dev

client

Mudlark

Co-op Wills

Hand holding a smartphone showing an example form interface Woman covering her eyes from the shade and looking to the sky Whiteboard diagram of interface elements; 'sheet', 'card' and 'paper' Whiteboard diagram of interface elements and their intended movement

info

A digital-first service that helps every adult in England and Wales get a will that's right for them.

role

  • Product
  • Service
  • Interaction
  • Experience
  • Prototyping

client

Co-op Digital

Chromaroma

Dashboard view on the Chromaroma website Sketches of data visualisations Sketches of interface elements

info

London's first Oyster card powered travel game. Chromaroma takes your travel data and makes it into a game where every journey counts in a competition for the city.

role

  • Prototyping
  • Digital design
  • Experience
  • Interaction
  • Iconography

client

Mudlark

Perceptive Radio

Internal components of a radio Radio controls Radio sensors

info

A prototype where Perceptive Media meets the Internet of Things—Perceptive Radio perceives its audience to adapt its narriative.

role

  • Wordmark
  • Interaction
  • Experience

client

BBC R&D

Derive

Paper interface sketches

info

An app that resonates for those who love to discover new music. It finds a common thread—between music they know, and music they may not know—through analysing what samples those songs use.

role

  • Product
  • Identity
  • Interaction
  • Experience
  • Prototyping

client

Self initiated

Tech for Good Camp

Set of workshop cards Man holding a card

info

Comic Relief's Tech for Good programme supports not-for-profit organisations in using digital technology to create social change by delivering new ideas or more effective services.

role

  • Identity
  • Print design
  • Expert support

client

Tech for Good, Comic Relief

Ravensbourne

Website homepage Website basket page with courses in a list Website on a mobile with a QR code in a book in the background

info

A university prospectus website designed from the ground-up to encourage enrolment of prospective students using the shopping basket metaphor.

role

  • Digital design
  • Experience
  • Prototyping

client

Mudlark

LENA and the Inspector of Nuisances

Sketch of a person holding a phone and listening to an audio prompt Sketch of a person holding a phone with a radar icon on it Sketch of a person holding a phone and tapping the screen

info

An animatic showing an AR game for a story about a hidden world below the streets where you see the things that grown-ups don’t, and encounter eyepopping Nuisances.

role

  • Animation

client

Mudlark

Finanscapes

Website showing a card style interface Detailed interface sketches Detailed interface sketches

info

Trusted by universities, enterprise agencies and accountants, Finanscapes makes business forecasting simple, easy and painless.

role

  • Digital design
  • Experience
  • Interaction
  • Prototyping

client

Finanscapes

Playful: Playing with form

Audience facing a stage Venue entrance with four posters over the windows

info

An identity system and website for Playful, a one-day creative conference held at Conway Hall in London. The theme was Playing with Form.

role

  • Identity
  • Interaction
  • Digital and print
  • Front-end dev

client

Mudlark

Mudlark

Website shown on a mobile and tablet device Paper documents

info

A new identity for an innovative digital production company looking to move in a new direction.

role

  • Logotype
  • Branding
  • Digital design
  • Front-end dev

client

Mudlark

Folksy

Smartphone showing a website Section of a website on a smartphone alongside an interface sketch Section of a website on a smartphone alongside an interface sketch

info

Improving the largest marketplace for handmade work focusing exclusively on UK designers and makers.

role

  • Experience
  • Interaction
  • Front-end dev

client

Folksy

Cold Sun

Graphic illustration of a large sun and a small person in the foreground Simple game character doing a run cycle Various screen designs

info

Cold Sun takes real-time weather data from a player's location and amplifies it in a game universe where climate change has drastically changed everything.

role

  • Art direction
  • Visual design
  • Interaction

client

Mudlark

Tribal

Person holding a phone showing an interface Post-it notes stuck on paper

info

A prototype milti-player geolocated strategy game where your Tribe depends on the choices you make in the real world.

role

  • Wordmark
  • Experience
  • Interaction

client

Mudlark

Tea Wars

info

The game to decide tea-making duties.

role

  • Wordmark
  • Interaction
  • Front-end dev

client

Mudlark

The Tea Bible

A leather effect book cover with a golden foil debosed script style motif Person sat on a pew with a book infront of them A page in a book A page in a book

info

A self initiated bespoke book, The Tea Bible re-appropriates The Bible format with information and facts on traditional teas from The East.

role

  • Concept
  • Motif
  • Print design

client

Self initiated

PechaKucha

Person holding a large poster Audience facing a stage and a speaker Paper programme

info

Identity for an inspiring conference.

role

  • Identity
  • Print design

client

Katapult

Half the Sky

3 feature phones each displaying a different game on their screen

info

Games for target audiences in India and Africa on non-smart, low-end, widely-available mobile handsets blending social impact content with compelling gameplay.

role

  • Visual design

client

Mudlark

Atbash

Post-its with sketches on them Person using a laptop sitting in a dim room

info

Atbash is a “secure attachment” browser extension we used to test whether we could build tools that are safe enough for high-risk individuals and useable enough for the mainstream.

role

  • Product
  • Interaction
  • Front-end dev

client

Co-op Digital

Power Pack

Woman sketching on a whiteboard

info

With a mission of accelerating Britain's transition to sustainable energy controlled by its communities we tested new business models and prototyped propositions.

role

  • Service
  • Prototyping

client

Co-op Digital

Carbon Clock

Whiteboard sketches Whiteboard sketches

info

If we show people what times the energy in their homes is going to be coming from non-renewable sources for that day, would they change their behaviour?

role

  • Interaction

client

Co-op Digital

Scout

A home device on a fridge door People standing infront of a wall of Post-its Open notebook showing storyboard sketches

info

We made physical mockups and digital prototypes to ask whether we could make security exploits visible and understandable.

role

  • Service
  • Interaction
  • Experience
  • Prototyping

client

Co-op Digital

The Wrong Site

Animal and woman montage Man and dog montage

info

An animatic showing a narrative-based online game that invites you to become part of a clinical trial and challenges your own identity through a series of evaluation, observation and memory tasks.

role

  • Animation

client

Mudlark